CONTENT MANAGER 品牌内容经理

JOB SUMMARY

The Content Creator is responsible for updating existing material, generate novel work, and identify new ways to reach consumers, also contributing to the shaping of our stylistic guidelines.  To be a successful Content Creator, you should focus on appealing to consumers’ interests by creating engaging material. Ultimately, an exceptional Content Creator will promote collaboration between internal stakeholders to ensure consistency in our company’s outputs.

MAIN TASKS

  • Writing, reviewing, editing, and updating content for company websites, blogs, marketing materials, and similar platforms
  • Conducting research and interviews to learn more about current trends, developments, and perceptions about the subject matter, and then contextualizing your findings
  • Assisting the creative team with the design of promotional materials
  • Using social media to engage consumers, respond to questions or complaints, and to promote company initiatives
  • Collaborating with internal departments to establish campaign objectives, complete tasks, and identify and solve problems
  • Monitoring social media and company website metrics
  • Utilizing SEO methods to increase site traffic
  • Suggesting new ways to promote company offerings and to reach consumers

SKILLS & QUALIFICATIONS

  • Bachelor’s degree in English, Marketing, or a similar field
  • The capacity to work independently and collaboratively
  • Ability to work efficiently without compromising quality or accuracy
  • Excellent research, organizational, and time management skills
  • Demonstrated excellence in writing, proofreading, and editing

REQUIRED KNOWLEDGE

  • Experience creating strong, engaging content
  • A portfolio of applicable outputs
  • An understanding of best practices

CREDENTIALS/EXPERIENCE 

  • At least 2-5 years works experience

PROBLEM SOLVING SKILLS

  • Self-initiator

COMMUNICATION SKILLS  

  • Strong listening and communication skills
  • English language written & spoken
  • Chinese Mandarin: Written & spoken

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